Welcome to

Bella Communities

Mission Overview

The record inflation we have seen over the past two years in the wake of the COVID-19 pandemic has resulted in a significant and growing demand for affordable housing.

For this reason, we’ve made it our mission to provide the service of affordable housing to as many families and individuals as possible, with a goal of becoming one of the nation’s largest and most well-respected community holders by no later than 2028.

Industry Overview

The Residential RV and Trailer Park Operators industry is made up of companies that act as lessors of residential RV and trailer park sites, performing on-site community operating and management functions. Over the five years to 2022, the industry has grown in line with per capita disposable income and the steep rise in housing prices that coincided with the slowing of the COVID-19 (coronavirus) pandemic. This rise in the cost of housing pushed many consumers toward less expensive alternatives such as owning a manufactured home or RV and leasing from industry operators.

The industry primarily caters to older individuals, which has benefited industry operators over the five years to 2022 as the number of adults aged 65 and older increased an annualized 3.0%. Overall, industry revenue has increased at an estimated annualized rate of 4.8% to $10.9 billion, including anticipated growth of 10.6% in 2022 alone, as housing prices continue to climb.

This industry typically posts a high average profit margin, as leasing land is a relatively low-cost activity. Profit has grown over the last five years, as the largest companies continue to acquire smaller ones, expanding their operations and revenue.

Additionally, wage costs have been increasing at a slower pace than revenue, further supporting profit. Profit levels are expected to remain elevated moving forward, as alternatives to traditional housing are anticipated to grow in popularity, particularly to middle aged consumers looking to stop renting and purchase a home. To bolster profit moving forward, operators are expected to continue acquisitions and take advantage of economies of scale and increase their geographic range.

Economic Growth

Over the five years to 2027, industry revenue is expected to continue to increase. Economic growth in the aftermath of the coronavirus pandemic is expected to support a continued rise in per capita disposable income and support the continued rise in the cost of housing.

This will leave consumers priced out of traditional housing while wanting to invest in a home. At the same time, unemployment is expected to decline through the outlook period, which may restrain industry demand growth somewhat as leisure time becomes more limited than before, as some industry consumers rent for travel purposes.

Overall, industry revenue is expected to increase at an annualized rate of 1.1% to $11.5 billion.

Geographic Overview

 Our focus is primarily in the southeast, soon to be followed by a strategic expansion throughout the U.S. with an emphasis on “landlord friendly” states like Texas, Colorado, Ohio and Indiana to name a few.

Southeast Region

The Southeast and Western regions of the United States nearly match each other in terms of establishment concentration. IBISWorld estimates that 24.3% of industry establishments are located in this region, predominately Florida. The region’s warmth in addition to relatively low cost of living are among the various incentives for industry operators to operate communities in the region. Additionally, this region comprises the largest percentage of US population, making up 25.8% of all residents. Florida alone is expected to account for 10.8% of industry establishments in 2022, representing the second-largest concentration of establishments by state.

West Region

The Western region of the United States is estimated to account for 26.4% of industry establishments. The region’s temperate climate and strong economy have made it ideal for manufactured home and RV communities. In particular, the high cost of real estate in California continues to drive demand for alternative housing. California has the highest concentration of industry establishments of any state, accounting for 18.0% of industry establishments.

Southwest Region

The Southwest region is expected to account for 13.1% of industry establishments. Texas is estimated to account for 7.5% of industry establishments. Again, the climate plays a major role in the location of these communities. The region’s dry climate also makes it attractive for certain industry operators as manufactured housing is less likely to deteriorate under such conditions.

About Us


Founder Norman Skillings reason behind the why...

“After seeing my brother’s life fall apart after an accident left him paralyzed, he was faced with the importance of affordable housing for him to survive. While affordable housing sounds so easy and simple, it actually isn’t. Fortunately, we had a mobile home in the family, which I had owned some years ago and now my mother had taken over. 

My mother was gracious enough to take my brother in and devoted her life to being his full-time caregiver. Seeing how my brother and his family struggled to find affordable housing, combined with my own struggles over a decade ago as a young single father, it showed me a need for change. Right then and there I decided that I wanted to help people who depend on affordable housing to survive by ensuring affordable housing is available to them. 

Since then, I’ve been bringing together industry experts who support this vision to guide me in building a business that drives positive change.”

Our Team

Tom Curatolo,

Chairman

Tom is a Certified Public Accountant with a Master of Business Administration (finance concentration). He also holds a membership with the American Institute of CPA’s and Financial Executives International.

Norman Skillings,

Founding Principal

Mr. Skillings is a serial business owner with residential service experience in complementary fields that allows him to marry his prior business experience with his understanding of the market clientele and his individual passion.

Colleen Pleasant Kline,

Legal Advisor

Colleen Pleasant Kline is a transactional lawyer who serves as outside general corporate counsel and advisor to middle market clients. She assists her clients in mergers, acquisitions, divestitures and many other matters.

Bob Arnold,

Accounting Advisor

Bob has over 40 years of experience in driving financial and operational performance in high growth companies. He has served as CFO, Vice President Finance or Controller for organizations ranging from startups to multibillion dollar organizations in life sciences, pharmaceuticals, manufacturing, professional services, high tech, and equipment leasing and financing industries.

Pat Otten,

Industry Expert

Pat brings over 26 years of experience and expertise in Leadership and management in developing multi-family residential and mixed-use communities from the “ground-up.” By employing a holistic approach to community development, Pat excelled as the Regional Vice President for Sun Communities overseeing a billion-dollar real estate portfolio.

The Opportunities

Our board of director’s evaluate potential acquisitions that fit our vision of quality, value and safety. Opportunities are vetted by our experts and consultants. We conduct thorough financial, compliance and quality audits, to allow us to save money by selecting the right opportunities as well as the most suitable partners who share our vision for providing a level of service matched only by leaders of the industry.

Contact Us

Feel free to contact us at:
T: 1 (617) 784-9028
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